As we approach the end of the year we are all feeling the “busyness”. Between wrapping up projects, visiting with family, and all of the holiday activities, it can be hard to stay on top of your marketing.
That being said, you don’t want to risk your audience cooling off simply because you stopped posting. Even if they aren’t buying right now, you still want to stay top of mind for those potential leads going into the new year.
Since brainstorming ideas is the hardest part of content creation, I have come up with 3 social media post ideas to give your marketing a boost. ⬇️
Growth Journey Post
This is the perfect time to showcase how far you have come in your business over the past year. You can do this by doing a side-by-side of a photo from the beginning of the year, and a photo from now, using text bubbles to share your growth. You can also do this with a reel or TikTok video and make a slideshow of your progress, or a before and after.
Posts like this help people see you as human and help them connect with your journey.
Lessons You Learned This Year
Again, this is a great time to connect with your ideal client, especially if you’re a coach, educator, or thought leader. Your audience wants to know that you’re growing too and that you’re always elevating yourself in and outside of your business.
This is also a great post for multiple different platforms. You can start with a blog post, then make it a Linkedin and Facebook post, then condense it down to an Instagram caption, and even make it a Twitter series!
Biggest Wins of the Year
Take the opportunity to show potential clients what they’re missing! Share a compilation post of all your biggest business and client wins from the year. This is a great way to use your credibility and social proof to attract new leads going into the new year.
The main point is to always build that know, like, and trust relationship with your ideal clients through your marketing.
If you want more 1:1 help creating the optimal marketing strategy for your business, click the link below ⬇️ to book your FREE discovery call now!
https://go.oncehub.com/iris-goldfeder-complimentary-discovery-call